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Stent Makers go straight to consumers

Posted By bgetch On @ In Companies Tracked | No Comments

A Heart Stent Maker Decides the Way to the Patient Is Through the Patient

By BARNABY J. FEDER

Published: December 5, 2007

The Cordis Corporation, a subsidiary of
Johnson & Johnson, has begun the first attempt by a medical device
maker to market a heart stent directly to consumers.

[1] Stent makers go straight to consumers

[2] video

Article printed from Corporate EKG: http://corporateekg.com

URL to article: http://corporateekg.com/2007/12/05/stent-makers-go-straight-to-consumers/

URLs in this post:
[1] Stent makers go straight to consumers: http://www.nytimes.com/2007/12/05/business/media/05adco.html?ex=1354597200&e
n=59da369f8e617b72&ei=5124&partner=permalink&exprod=permalink
[2] video: http://video.on.nytimes.com/?fr_story=b40c35d8def3b361b3570cfba218cb7e63ed13a3

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